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Mystery T-Shirts from Hipstery | IDDICTIVE.COM | Innovative Business Ideas

If you’re tired of the usual shopping ritual of actually selecting what you want to buy, you might like to take a stab at letting someone else dress you.

Hisptery is the ‘home of the famous mystery shirt’. Instead of choosing your own tee, you simply select your size, answer a few questions and Hipstery’s t-shirt scientists use complex algorithms to select the perfect t-shirt for you.

Buyers don’t see their purchase until it arrives at their door – adding a little excitement to the retail process.

T-shirts cost €17 plus postage and are sourced from well-known tee sites like Threadless and Design by Humans – usually limited runs to ensure a little exclusivity:

“We specialize in rare shirts unavailable elsewhere, often they were available for just one day, or one week or for a limited number of designs. While they may be reprinted by their original provider, at the time that we send it to you, the shirt is usually unavailable elsewhere (you can inform us how important this is to you during the checkout quiz), or part of a limited run not to be reprinted. So they are rarer than sunny days in England.”

By adding a little fun and anticipation to the online shopping experience (and a healthy dose of humor via their website) Hipstery sets themselves apart from other t-shirt sites. How could you do the same with your chosen product or service?

Site: www.hipstery.com

07/01/2010

Posted by Hipstery 

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